ABSTRACT
The period in which you prepare people for change is often referred to as the ‘unfreezing’ stage. Of course, you can’t embark on this until you yourself know what form the change is going to take. There is nothing more likely to cause mounting levels of anxiety than making an announcement that there is going to be change and then not saying anything more about it. So the first thing you need to do in any major change is to define its scope – that is, produce a broad outline of what it will involve.
