ABSTRACT

Within the CIM qualifications at both Professional Certificate and Professional Diploma in

Marketing, there are several assessment options available. These are detailed in the outline

of modules below. The purpose of an assignment is to provide another format to complete each

module for students who want to apply the syllabus concepts from a module to their own or a

selected organization. For either qualification there are three modules providing assessment

via an assignment and one module assessed via an integrative work-based project. The

module assessed via the integrative project is the summative module for each qualification.