ABSTRACT

Transporting the tourist II: The aviation sector Learning outcomes This chapter examines the role of the aviation industry in tourism as a global phenomenon which is responsible for enabling people to travel to destinations worldwide. On completion of the chapter, you should be able to understand:

● the structure and organization of the aviation sector and the role of airports in the handling of tourists as travellers

● key trends in the airline sector and the importance of the low-cost airlines as a new business sector in Europe

● the way in which airlines market their businesses to travellers.