ABSTRACT

HAVING completed our discussion of the consumer and the market where he buys consumers’ goods, we can proceed to discuss the behavior and problems of the same person but in his capacity as a seller of productive services. For most people have to earn their income—as workers, salaried employees, or professional people, selling their personal services; or as entrepreneurs, managing a firm. In this chapter, we shall be concerned only with the seller of his personal services; and we shall call him, for short, the worker. But the reader is asked to bear in mind that by “workers” we mean not only manual workers but also salaried employees and professional people; and that the analysis of this chapter is applicable also to other individual sellers, such as the small farmer selling produce raised by his own and his family’s labor, or the collector selling out his collection of pictures, antiques, etc. 1