ABSTRACT
There is a trend towards the sourcing of cultivated material; but wild sources will continue to play an important role for species difficult to cultivate, for those with small markets and for those whose wildcrafting can be sustainable and cultivation uneconomic. Furthermore, wildcrafted material is often cheaper, and species new to the market are unlikely to have been in extensive cultivation previously. Given the rising fortunes of this industry, and the spectrum of environmental concerns raised by its activities, it is time for companies and industry associations to address current sourcing practices in which raw materials are viewed as cheap bulk commodities.
