ABSTRACT
In New York City, Jill Danyelle’s tiny, personal fashion project Fiftyrx31 is to
wear at least 50 per cent reused or recycled garments every day for a year.
Documented daily with photographs and a blog, her style diary works and
reworks her image and details her ongoing search for sustainability in fashion,
art and the environment. Her principles are simple: to reuse – not bought
new; to reduce – by choosing products made with environmentally friendly
production practices; to recycle – making garments from a previously existing
item. The results show a lavish, creative, sociable and very human exploration
of cyclical living.