ABSTRACT
At the heart of the strategic communication perspective is the assumption that people control the information they present in their messages (Turner, Edgley, & Olmstead, 1975). When managing impressions, negotiating conversations, comforting others, gaining compliance, expressing affinity, adapting to another culture, responding to others, resolving conflict, and seeking additional information from others, people must consider what types, how much, and in what order information is communicated.
