ABSTRACT
Thus far we have been concerned with the role of communication and mass media in the domestic political debates of a society. The political process, however, in the era of globalisation, also has an international dimension. Nation-states have interests vis-à-vis each other, which frequently bring them into economic, diplomatic or military conflict. In pursuing such conflicts governments use not only the conventional instruments of power (economic pressure and military force) but public opinion, both at home and abroad.
