ABSTRACT

Doing Ethics in Media: Theories and Practical Applications is an accessible, comprehensive introduction to media ethics. Its theoretical framework and grounded discussions engage students to think clearly and systematically about dilemmas in the rapidly changing media environment.

The 13-chapter text is organized around six decision-making questions— the "5Ws and H" of media ethics. The questions encourage students to articulate the issues; apply codes, policies or laws; consider the needs of stakeholders; sift and sort through conflicting values; integrate philosophic principles; and pose a "test of publicity." Specifically, the questions ask:

• What’s your problem?

• Why not follow the rules?

• Who wins, who loses?

• What’s it worth?

• Who’s whispering in your ear?

• How’s your decision going to look?

As they progress through the text, students are encouraged to resolve dozens of practical applications and increasingly complex case studies relating to journalism, new media, advertising, public relations, and entertainment.

Other distinctive features include:

• Comprehensive materials on classic moral theory and current issues such as truth telling and deception, values, persuasion and propaganda, privacy, diversity, and loyalty.

• A user-friendly approach that challenges students to think for themselves rather than imposing answers on them.

• Consistent connections between theories and the decision-making challenges posed in the practical applications and case studies.

• A companion website with online resources for students, including additional readings and chapter overviews, as well as instructor materials with a test bank, instructor’s manual, sample syllabi and more. www.routledge.com/textbooks/black

• A second website with continuously updated examples, case studies, and student writing – www.doingmediaethics.com.

Doing Ethics in Media is aimed at undergraduates and graduate students studying media ethics in mass media, journalism, and media studies. It also serves students in rhetoric, popular culture, communication studies, and interdisciplinary social sciences.

chapter |14 pages

Introduction

part |2 pages

What’s Your Problem?

chapter 1|20 pages

Ethics and Moral Reasoning

part |2 pages

Why Not Follow the Rules?

part |2 pages

Who Wins, Who Loses?

chapter 5|33 pages

Loyalty and Diversity

part |2 pages

What’s It Worth?

chapter 6|24 pages

Personal and Professional Values

chapter 7|39 pages

Truth and Deception

chapter 8|28 pages

Privacy and Public Life

chapter 9|39 pages

Persuasion and Propaganda

chapter |3 pages

Who’s Whispering in Your Ear?

chapter 10|29 pages

Consequentialism and Utility

chapter 11|26 pages

Deontology and Moral Rules

chapter 12|26 pages

Virtue, Justice, and Care

part |2 pages

How’s Your Decision Going to Look?

chapter |16 pages

References

chapter |3 pages

Permissions