ABSTRACT

In this book the entrepreneurial procees has been presented from both evolutionary and contemporary perspectives, i.e., a developmental overview of the steps potential and active entrepreneurs need to follow to design their entrepreneurial business is incorporated with wide-ranging, international examples and case studies reflecting the core activities most relevant to entrepreneurs. This book aims to illustrate the entrepreneurial path through the changing environments and the demanding challenges entrepreneurs meet, and to discuss the means, tools and insights that can be proactively crafted by them to achieve success in their businesses and in other relevant spheres of their lives. The main message throughout this book, demonstrated at every step of this exciting journey, is proactiveness: ‘If you dream about it – go for it.’The book encourages budding entrepreneurs to reach out, attempt, seek, ask for advice and assistance, and make their dreams come true. Specifically, by designing their own entrepreneurial route and environment, their dreams can become their future as well as that of mankind.