ABSTRACT
The industrial agrifood system is in crisis regarding its negative ecological, economic, and social externalities: it is unsustainable on all dimensions. This book documents and engages competing visions and contested discourses of agrifood sustainability.
Using an incremental/reformist to transformation/radical continuum framework for alternative agrifood movements, this book identifies tensions between competing discourses that stress food sovereignty, social justice, and fair trade and those that emphasize food security, efficiency and free trade. In particular, it highlights the role that governance processes play in sustainability transitions and the ways that power and politics affect sustainability visions and discourses.
The book includes chapters that review sustainability discourses at the macro and meso levels, as well as case studies from Africa, Australia, Canada, Europe, South America and the USA.
TABLE OF CONTENTS
part 1I|16 pages
Introduction
part II|70 pages
Framing the contested discourse
chapter 5|12 pages
Sustainability as the civil commons
part III|114 pages
Contested discourse in theory and practice
chapter 7|16 pages
Greenwashing the animal-industrial complex
chapter 8|19 pages
Are food quality schemes an alternative to the conventional food system?
chapter 9|17 pages
Discourses on sustainability in the French farming sector
chapter 10|25 pages
Duelling discourses of sustainability
chapter 11|13 pages
Contested sustainability discourses as lived experience
part IV|76 pages
Contested agrifood governance
chapter 12|21 pages
Shifting visions of sustainability in United States agriculture
chapter 13|17 pages
Understanding the challenge of problem definition in multistakeholder initiatives
part V|10 pages
Conclusion
