ABSTRACT

Media Today uses convergence as a lens that puts students at the center of the profound changes in the 21st century media world. Through the convergence lens they learn to think critically about the role of media today and what these changes mean for their lives presently and in the future. The book’s media systems approach helps students to look carefully at how media content is created, distributed, and exhibited in the new world that the digital revolution has created. From newspapers to video games and social networking to mobile platforms, Media Today prepares students to live in the digital world of media.

chapter 3|33 pages

The Business of Media

chapter 6|23 pages

The Internet Industry

chapter 7|28 pages

The Book Industry

chapter 8|27 pages

The Newspaper Industry

chapter 9|25 pages

The Magazine Industry

chapter 10|30 pages

The Recording Industry

chapter 11|34 pages

The Radio Industry

chapter 12|31 pages

The Movie Industry

chapter 13|32 pages

The Television Industry

chapter 14|25 pages

The Video Game Industry

chapter |2 pages

Epilogue

chapter |6 pages

Notes

chapter |2 pages

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