ABSTRACT

The regularity of newspapers, Benedict Anderson suggests, their demotic character, and their segmented, yet totalized representation of the world brought readers into a single time and place, turning readers into a Teague of anonymous equals’. ‘The historical appearance of territory - the territorialization of sovereignty - was matched and shaped by a territorialization of the village communities, and it was the dialectic of local and national interests that produced the boundaries of national territory. Nations must always be imagined communities, and the process is always gradual and negotiated, but new circumstances shape exactly how Third World nations are being made believable. Development offers a remedy that satisfies interests at various levels, and its links to the multiple interests give development practices great power. The mutual interest shared by government and the advertising business suggests another way postcolonial governments rearrange the relationship between polity and economy.