ABSTRACT
Publishing has replaced teaching as the principal faculty role in universities and has become an increasingly important criterion for promotion, tenure, and career success in four-year colleges. More faculty are publishing more articles and books in a mushrooming mass of journals and presses. Successful research differs from excellence in teaching. When Jencks and Riesman wrote Academic Revolution, university faculty were shifting their priorities. Nisbet has written of his graduate school days at Berkeley, describing how he joined the faculty upon completion of his PhD. during the Great Depression and how life changed at his university after World War II. A handful of scholars have investigated the relationships between productivity and selected faculty perceptions of their employing institutions or of higher education in generalthat is, their social knowledge. Older faculty members rated themselves lower on research competence and ambition.
