ABSTRACT
This chapter explains the different applications of Information technology (IT) in non-profit organizations (NPO) and the challenges that accompany and explains the significance of IT for NPOs. It aims to understand the importance of an IT strategy and its core components and discusses the different applications of IT in NPOs. The chapter identifies a variety of information sources on IT applications and discusses the issue of digital divide in the non-profit sector and wraps up the discussion with a case study on the panaceas of using social media. However, the rapid development of advanced IT during the past few years has impacted work organizations in phenomenal and significant ways, and that is true for all organizations including NPOs. IT applications or potentialities will have any usefulness unless the NPO has an effective and interactive Web site. YouTube is becoming popular among NPOs to broadcast their achievements, describe their activities, and forward any cause-related information.
