ABSTRACT
The trend seems to be towards the creation of a more mobile and potentially social experience. Despite large projected investments, newsrooms and media face the challenge and uncertain costs of equipment, production and distribution—and monetization is hard. In many ways the media giants—namely Facebook and Google seem to have been so preoccupied by advancing the technology they forgot to consider content creation and the audience. Immersive storytelling—and VR specifically may be used as a form of escape, but there are also potential abuses to the medium and format. The challenges of telling a story within an immersive environment are still being worked out—some of which include data size and speed of computing power. “The power of immersive journalism is in creating experiential pieces,” says Marcelle Hopkins. “What people traditionally call a story becomes an experience in which our audience can witness, explore, discover and feel.
