ABSTRACT
Although Canadian children actively contributed to a variety of fundraising and other charitable activities during World War I, many of which were organized by or for the Canadian Red Cross, the Junior Red Cross (JRC) was not formally established in Canada until 1922. After the war, the Canadian Red Cross became a vital organization that could assist federal, provincial, and local governments in their efforts to improve health and prevent disease. The Red Cross Junior magazine was one of the main methods by which the JRC taught child readers about these habits and encouraged them to govern themselves according to clearly defined health practices. This chapter examines the early years of the magazine between 1922 and 1930 to show how Canadian children were guided toward behaviors and attitudes designed to promote a healthy and charitable life.
