ABSTRACT

A good training in salesmanship is well worth acquiring. The qualities needed are courtesy, tact, resource, reserve power, facility of expression, honesty (for permanent success), a firm and unshakable confidence in one’s self, a thorough knowledge of, and confidence in, the goods which one is selling, and ability to close. True cordiality of manner must be reinforced by intelligence and by a ready command of information in regard to matters near at hand. It will be instantly seen that all these qualities make the man as well as the salesman—they will bring success in any career, when coupled with sincerity and high-mindedness.

Orison Swett Marden