ABSTRACT
The plutocracy, to control the market and the ballot box, must control also the mind of the nation. It therefore invests the last citadel, public opinion. There can be no fair objection to an open advocacy of the plutocracy's ideals and purposes. The more frankly the plutocracy speaks out in its accredited journals or elsewhere under its signature, the better for it and its opponents. In securing publicity, as in securing political power, the weapon of the plutocracy is the weapon of all wealthy minorities, the corrupt and secret use of money. The plutocracy quietly plants itself at strategic places on the avenues to the public mind, where it can exact its toll of the news and temper the truth to a shorn people. The trend of plutocratic domination of the press has been from influence to control and from control to ownership.
