ABSTRACT
This chapter seeks to unpack the social and cultural nature of creative acts. Society and culture repeatedly acts as the "villains" whom the creator fights against, and this generates a series of paradoxe. The chapter shows that the social does not "perturb" creativity but allows it—for without the social context, there would be no creativity. It discusses preoccupations that the Vygotskian perspective remains central to any cultural perspective on creativity, and this includes the proposed framework. The chapter attempts to put forward a broad formulation of a cultural psychology of creativity that draws from both sociocultural theories and social, systemic models of creativity. The chapter argues that there are three major paradigms that have shaped and continue to influence the trajectory of creativity in psychology. The cultural psychology of creativity advocated herein seeks to take a step forward in consolidating the We-paradigm.
