ABSTRACT
In this chapter, the author discusses the nature of enactment from within the sensemaking framework, highlighting the ways that meaning and identity are constructed through the actions of the sensemakers themselves. This form of active sensemaking coincides with the propensity toward user engagement which characterizes social media platforms. Collective action, as collective sensemaking, across social media is largely seen as one of the great possibilities of this digital environment. There is a growing literature around political and social organizing within marginalized groups. Ultimately, power in this form exists to impose order on society, and therefore the notion of discursive struggle is central to the literature on power and discourse. Within this literature actors use text to challenge or destabilize discourse. Actors use texts as weapons to challenge the other's dominant position.
