ABSTRACT

This chapter has addressed the complexity of organising small-scale sport events in rural areas by analysing important characteristics of rural areas and their influence on stakeholder identification and management. It has been argued that lack of human and social capital, strong local identities and political factors in combination with limited resources can lead to significant overlapping of stakeholder categories. These findings have been supported by empirical evidences from a case study and new insights on distrust, and different desired social and economic outcomes of local organisers have come to the light.