ABSTRACT

This chapter is a reflection on the evolution of the concept of analytics. Analytics as a concept has been for many years in management practice under different labels. Analytics has been part of the management thinking evolution that introduces a scientific approach to make decisions, solve problems, and create knowledge. The planning process is under permanent review, the same as the ways to design and to implement strategies. The review of the strategic planning includes the precision in the concepts used, the process of planning itself, and the ways to implement it. The concept of a scientific method in organizational studies has moved far away from the times of observing the results on organization's processes assuming employees as resources that can be organized as raw material and machines. The computational capacity or the use of computer-based technology has influenced the adoption of the analytics process in business. Information systems were developed with and without computers.