ABSTRACT
This chapter describes how to speak and unspeak development with people in their own communities. It examines one of the most contentious concepts in development today, "living with the people". The chapter explores the notion by examining how the integration of new knowledge technology within a development context provides a communicative space that enables marginalized groups to contribute to deliberative development. Most contemporary communication for development definitions largely emanate from Nora Quebral's early definition of the field, which elaborated the "art and science of human communication, applied to the speedy transformation of society". The development communication model emphasizes the location of C4D training within development paradigms. A training programme in C4D is different from mainstream journalism, public relations and communication programmes not just in content, but also in the kind and quality of graduates that they produce.
