ABSTRACT

To appreciate where Du Pont is today, it

INTERFACES 22: 6 November-December 1992 (pp. 84-93)

is valuable to review its history with D&RA. While most of the growth in the use of D&RA has occurred since 1986, 20 years ago the company's internal publica­ tions first referred to decision analysis (DA). A 1971 Du Pont venture analysis handbook contained the makings of an in­ fluence diagram (Figure 1)—consistent with the theory of working back from de­ cision criteria (in this case economic) to the critical variables that need to be resolved. Uncertainty was also supposed to be incor­ porated into analyses, using Monte Carlo techniques to develop probability distribu­ tions for venture-present value. The man­ ual went even further, recommending the data be presented in such formats as "tor­ nado" sensitivity charts and histograms.