ABSTRACT
This chapter introduces a rhetorical vision called the Clickable World that describes a feeling of power or agency through the use of digital devices, and provides the example of Google Glass as an illustration. The chapter then uses Deleuze and Guattari’s concept of assemblage as a means of analyzing a rhetorical vision and connecting it with things, practices, and people. After describing four key dimensions of the Clickable World assemblage (disappearance, attention, information, and control), the chapter describes some rhetorical strategies for intervening in such visions and assemblages, including strategies of modulation and the minor.
