ABSTRACT
Video editing can look so simple to casual observers. It’s easy to edit video and add basic effects, even on a smart phone or tablet, and stream it in high resolution for web and commercial broadcasts. Such technology makes it possible to overlook the artistry and creativity involved in great editing. Because true art conceals art, the best editing is invisible. People see the video, but not how beautifully put together it is. 1 Viewers notice bad editing, too, for it can disrupt their mood and jolt them out of otherwise engrossing narratives.
