If Lehman Had Been a “Social Business” Could It Have Been Saved?

Comparing the Old with the New Game Plan There are some distinct di€erences in the way businesses were run in previous ages and the way businesses need to be run in the social age. It’s still about shareholder value, but the game is di€erent now and the playbooks need to reflect the change. There are new rules, new strategies, and new ways of leveraging talent.