ABSTRACT
Imagine it’s 1996 and you’re the parent of a bouncing baby girl. You just put her to bed, and you’re sitting down to watch TV for a few well-deserved minutes.
A commercial comes on, showing jars of baby food along with pictures of fresh apples and carrots. You want the best for your baby, so you pay attention to what the ad is saying, even as you’re wiping baby drool off your favorite sweater.1
