ABSTRACT

In 1974, the Six Million Dollar Man premiered on network television. Air Force

Colonel Steve Austin was almost killed in a plane crash, but as the episode opens,

the viewer hears the narrator, “We can rebuild him. We have the technology. . . .

Better than he was before. Better, stronger, faster” (Bennett, 1974-1978). Colonel

Austin receives a series of bionic parts-an arm, both legs, and one eye; thus, he

becomes one of the first cyborgs-an amalgamation of body and machine-born

in U.S. popular culture. Haraway’s (1991) cyborg was initially conceived to

critique traditional representations of the feminine, but it is now more widely used

as a mechanism to theoretically discuss the relationships between people and

machine. For this chapter, “the cyborg reflects the dynamic synergy of indi-

vidual, technologies, and the contexts they share, a flexible and simultaneous

emphasis that previous names for ages, eras, and periods could not provide”

(Inman, 2004, p. 14).