ABSTRACT

Abstract: The paper outlines the development of Haw Par Villa as a philanthropic gift for leisure among locals to its revisioning by private enterprise and by the national tourism board as a commercial venture. Against this background, a survey was conducted among the local population to ascertain their reactions to the remaking of local heritage and among tourists to determine their perceptions of the “new” attraction. While locals cling to the personal and valued memories of the old villa, tourists consume the theme park in terms of a commodity package. The dichotomous reaction underscores the importance that must be given to local landscapes in the planning of cultural and/or historical attractions. Keywords: commodification, theme park, authenticity, global-local nexus.