An Example of Topic Analysis
In this appendix we provide an example of topic analysis as a student would present it in the initial stage of a research degree.
Area of proposed study:
THE IMPACT OF E-BUSINESS ON DEMAND FOR ACCOMMODATION IN CENTRAL LONDON FROM THE UK FINANCIAL SERVICES INDUSTRY
The adoption of the Internet Protocol as a basis for communication among organisations has meant a massive reduction in the cost of computer communication between those inside the organisation and those outside. This has led to Internet-based communication via the Web now being a relatively low cost option for such communication. As a result, organisations operating within the Financial Services Industry (FSI) all operate intranets. This makes it even easier than in the early 1990s to relocate back office functions, such as call centres, to low cost regions. Intranets might also be expected to encourage home working (teleworking), defined for the purposes of this study as working part or all of one’s time from home, within the industry. Much of the work of financial analysts and consultants is knowledge intensive and might be pursued more effectively at home. Indeed, in the early 1990s in the pre-Internet era this led to many management consultancy firms adopting hot-desking. Nonetheless, there remain issues, such as security, which might lessen the impact of e-business on the encouragement of home working.