ABSTRACT
This chapter considers globalisation influencing culture, or of cultural forms initiating innovative types of global interaction; rather that globalisation and culture are in a symbiotic relationship. They are key elements in a dynamic equilibrium of societal transformation. The significance of globalisation is that it has enabled cultural transmission to take place on a scale which would not be conceivable without contemporary technological infrastructures. The economization of culture has resulted in a form of cultural imperialism, less imposed by political power, but permeated and reinforced by economic power. The purpose of the dissemination of mass culture in a globalize society is at least partly to reinforce the prevailing economic system, but also partly to ensure the creation of a form of cultural dependence. The commodification of culture is seen at its most potent in the influence of the mass electronic media. The increased globalisation of culture has created new cultural hybrids, and in educational terms, increased the potential for curricular diversity.
