ABSTRACT

In between the wars football had turned into an important popular cultural phenomenon in Austria that drew its fans from different social groups. The important change occurred in Austrian football in the middle of the sixties. In 1964/65 the LASK club became the first non-Viennese club to win the Austrian League. Austrian soccer in between the wars was formed by the rupture of the different organizational associations. The early post-war years for Viennese football were, like for the rest of city life, primarily dominated by clearing work and rehabilitation, by hunger and lack of money. The likelihood of one going to a football match began to become more and more dependent on the club’s successes. The end of the 1960s proved to be an important juncture in the world of Viennese football, a fact that can be clearly demonstrated by what happened to trends in ‘live’ spectatorship at matches.