ABSTRACT

CUL TURE, THE MEDIA AND THE 'IDEOLOGICAL EFFECT' 319

CUL TURE, THE MEDIA AND THE 'IDEOLOGICAL EFFECT' 321

References

Message Across. UNESCO, Paris. Halloran, J., 1970: 'The Social Effects OfTelevision', in Halloran, J. (Ed.),

Lawrence & Wishart. Levi-Strauss, c., 1969: Totemism. Penguin. Lowenthal, L., 1961: Literature, Popular Culture & Society, Englewood

Cliffe; Prentice Hall. Marx, K., 1961: Capitai I, Foreign Languages Publishing Hause, Moscow.