ABSTRACT
The environment of entrepreneurial activity is numerous and heterogeneous. It includes a large number of components that influence the organization in a different extent, nature, and frequency. The question of assessment methodology of the entrepreneurial activity strategic risk factors is sufficiently important. This chapter develops an assessment methodology model of the strategic risk factors of entrepreneurial activity with the application of a scenario-based approach to identify dependencies of the risk factors using statistical data for 10 years. Methodological approaches to the assessment of the macroenvironment (strategic risk factors), meso-, micro-, and nano-medium, as well as the internal environment of the organization (tactical organization entourage risk factors) were developed in accordance with the systematic approach in the course of the study. The strategic factors in the course of the study were assessed by quantitative methods. The analysis includes political, economic, social and demographic, technological, and international aspects, which influence organizations.
