ABSTRACT

It was inevitable that as America became more of a visual culture, our presidents would realize the need to connect with a key industry of visual entertainment-movies.

“It’s hard not to acknowledge the staggering impact of visual imagery on modern life,” writes public-opinion analyst Frank Luntz. “We are all overstimulated-or is it narcotized or lobotomized-by film, television, billboards, and now, the Internet. The amount of information we consume grows ever greater, even as our collective attention span shrinks.”1