ABSTRACT
Bristol-based studio Rumpus Animation began life as far back as 2007 in the way many studios do, as an assortment of hypothetical film ideas and character concepts discussed between animator Joe Wood and designer Seb Burnett. The music video embraces some of Rumpus Animation’s major strengths, a wide variety of quirky character designs coupled with short, endearing, loopable animations, composited together to create a showy animated barroom scenario. The composition, production, and performance of music are creative exercises not without their animation parallels. From the very dawn of animation throughout its golden age, music was often the thrust behind the early shorts and feature films of every major studio. From Norman McLaren’s work for the GPO and National Film Board to the musical sequences of The Beatles’ Yellow Submarine, music has been an established linchpin of the animation world since long before the dawn of MTV.
