ABSTRACT
This quote applies not just to individuals but also to organizations and industries at large. Software has become omnipresent. Companies are branching into untested territories to take on new challenges and bring in unforeseen solutions. Google, for example, has multiple such projects including Google X, Fiber, and Calico all focusing on diverse portfolios from Google’s flagship products around online search, advertising, and mobile operating system. The parent company, Alphabet, was formed in August 2015 to bring together the multiple brands it encapsulates into this umbrella (Figure 1.1). Google has been traditionally known to support an open culture to innovate. Twenty percent of every employee’s time is set aside to innovate. Such innovations help individual employees and the organization remain nimble and dynamic that have become their imperative characteristics for staying competitive in today’s marketplace.
