ABSTRACT

Let’s see how the companies “live and survive” in practice. Figure 6.1 shows a lifeline for a virtual company and the “real” reality.

The value for the “success” of the company is represented on the y-axis and it can be whatever companies use to follow their situation. It can be production, sales, profit, stock value, and so forth. It does not matter what, because every company has some kind of a Key Performance Indicators (KPIs) showing the company how good it is. For our virtual (nonexistent) company let it be millions of US dollars.