ABSTRACT

Milk plays an important role in American culture and the American diet. It is a staple of the American diet and part of the classic American easy lunch combination made for countless generations of American kids: peanut butter and jam sandwiches and milk. People in European countries drink milk, but they seem to prefer consuming milk in their numerous cheeses. Milk in many countries is seen as a beverage for babies and young children, not for adults. And now milk is being replaced in the breakfasts of many Americans by soft drinks, which led milk producers to create their famous 'Got Milk' campaign to stimulate milk consumption. Nicholson Baker is writing about cartons for quarts or half gallons of milk but most milk in supermarkets is sold by the gallon. In Argentina, milk companies have moved beyond the plastic bottle, and in supermarkets there, milk is often sold in thin plastic bags that hold a liter of milk.