ABSTRACT
This introduction presents an overview of the key concepts discussed in the subsequent chapters of the book. This book aims to facilitate the development of a unique business plan. Business planning is a very important part of a new business creation. A business plan is a written document to describe a business opportunity, the goals of the business and the methods to achieve the goals. The business plan is an intricate part of the vision and purpose of the business. Therefore, it must be prepared and written by the original owner of business idea. The business owners must be prepared to adjust the plan as they go along the journey because, as a road map, the route may change as a result of road works or diversions. A major problem often encountered while designing a business plan is that different funding bodies may have different requirements.
