ABSTRACT
An important aspect of having more women in senior corporate positions and positions of outright leadership is that they represent role models for other women. Although there are strong reasons to argue that the corporate world needs to change its attitudes towards women as potential leaders, women can also do things to enhance their own chances or getting recognition and promotion to the higher levels. Further empirical support has emerged to support the advice that women should not abandon all their feminine charms in an attempt to prove themselves in the corporate world. Women can sometimes contribute to gender stereotypes through their own choices of management style in corporate settings. Women need all the help they can get to counteract the organisational prejudices that often work against their appointment to leadership posts. An egalitarian orientation to work-life balance has been found to ease guilt in relation to a parent being away from the family a lot because of career demands.
