ABSTRACT

This introduction presents an overview of the key concepts discussed in the subsequent chapters of this book. The book examines the extent to which the methods stemming from these movements can be used to address uncertainty relating to artistically creative products and career development in the creative and cultural industries. It argues that the rapid escalation of complexity is the biggest challenge facing artists and artist managers and agile methods are useful for facing an uncertain and increasingly complex future. The book explores artist management practices in the creative and cultural industries within the agile movement. It focuses on agile project management more than lean startup method. The book also explores the increasingly pivotal role of artist managers in the creative and cultural industries and argues that agile management strategies are useful in this context. It deals with literature relating to these methods rather than other works within the field of organisational and business management literature.