Becoming Entrepreneurial Citizens
This chapter examines the ‘strange conjunction’ of neo/liberal approaches to entrepreneurship and local discourses of a moral economy in the implementation of Apprentice’s entrepreneurship training program. The outcomes of entrepreneurship training, usually those of self-employment and improving income through starting an enterprise, are contested and uncertain, particularly for marginalized youths. Apprentice’s program offers an integrated model of skills development: life, technical, entrepreneurial, and financial literacy skills. During their learning sessions, the youths self-assess their entrepreneurial motivation as well as entrepreneurial personality traits, and then develop a personal plan of action so they can learn to ‘behave and conduct as an entrepreneur in whatever are doing’. Learning skills was a primary reason that young men and women enrolled in Apprentice’s non-formal training. Microenterprise development is a key aim of Apprentice’s training, as there are few industries and formal labor market jobs in the Kagera region.