ABSTRACT

This chapter explores some of the issues involved in making and maintaining business relationships and other creative collaborations that takes account of the how, why and when of getting into bed with someone. It discusses the positioning of creative practice within professional and business development, cultural policy-making and the wider cultural economy. The chapter explains the various stages of business: Creative Origination, Research and Development, Production, Marketing and Distribution and Consumption. Being good at creative networks often involves migration across the ecology. It involves developing skills for becoming a people person good at forming and maintaining relationships. Innocence is the kind of creativity that kids often exhibit. Some of the research into the motivations behind creative business has revealed various business spectrums that people seem to migrate between. The rise of the creative industries has brought with the idea of the no collar workplace a lot of the workers wear T-shirts for work now.