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7 Pages

Conclusion Knowledge, Television and Understanding Business

This conclusion presents some closing thoughts on key concepts discussed in the preceding chapters of this book. The book focuses on the understanding both the changing nature of the television industry and the role played by business entertainment formats in framing how audiences engage with representations of business and entrepreneurship. It also focuses on the role that the media industries play in the construction of the worlds of business and entrepreneurship. The book argues that understanding the continuing role played by television in framing aspects of our political and cultural perceptions of the world around us should remain a central concern, even in the digital age, for those within media and communication studies. It discusses that television remains a compelling medium for constructing emotional identification with its audience through the template of the journey, and to this end it is simply mistaken to suggest that entertainment and knowledge are mutually exclusive.