ABSTRACT
In a brief philosophical excursus, the chapter begins by looking at the intrinsic link between will and desire. Architects, historians, painters, and archaeologists, have devoted much thought in order to understand her urban layers, topography, piazze, streets, palazzi, fountains, and all invested much desire in the aesthetic appreciation of these element. In architectural schools where identity and conflict are initially incited into activity by criticism and mimetic rivalry presented as educational methods. It also has a cognitive dimension in that it aims to persuade by explaining the intentionality behind buildings through structured analysis. The following discussion presents an opposing point of view, one in which desire is inwardly, subjectively generated through imitation, and a mediating model. They desire each other's desires, and this precisely is the reason for which imitation is contagious. While desire is mimetic, it is not always in a negative sense, nor does it necessarily lead to conflict.
