ABSTRACT
This chapter explores the practical process of transforming electricity consumers into customers, focusing on its energy-saving aspects. It shows how this form of infrastructural reconfiguration is implemented through market logics, which in turn has consequences for the way in which energy-saving measures are promoted. The chapter discusses how infrastructure is mobilised within the context of an energy efficiency policy and in an informal settlement context where market logics can be difficult to implement. It articulates two different bodies of literature that enable an understanding of the relationship between infrastructure, consumption practices and energy efficiency public policies. The chapter presents an analysis of the socio-technical tools used by the electricity utility company in the favela of Santa Marta. Santa Marta was the first favela in Rio de Janeiro to have a Pacifying Police Unit, established in 2008. The chapter argues that the measures adopted by the electricity distribution company appear to both weaken the users' understanding of their own consumption patterns.
