ABSTRACT
This chapter analyses the industrial tourism supply of Rotterdam and the organisational framework for industrial tourism. It introduces the organisations and companies that are active. It presents a general description of the city in which we pay particular attention to the city's economic structure and tourism profile. To meet the demand for visiting the port, several organisations such as the Educational Information Centre Mainport Rotterdam, Rotterdam Marketing, World Port Days and Industrial Tourism offer tours to the harbour targeting (leisure) tourists, companies and schools. The chapter shows that many port-related companies open their doors during the world port days, while some of them are accessible all year through via the foundation Industrial Tourism and/or the Educational Information Centre Mainport Rotterdam. Although the Rotterdam Port Experience is not an industrial tourism product, according to our definition, it can help to promote the attractiveness and economic relevance of the port.
